This blog, authored by Nick Macfarlane, direct-to-garment sales specialist at Ricoh UK, looks at the personalised products market and the potential offered by digital direct-to-garment textile printing.
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Why your business needs direct-to-garment printing

The promotional goods market is creative and varied, covering everything from luxury corporate gifts to cheap-and-cheerful giveaways. But as the sector gets busier, and the events calendar recovers from a fallow period, it’s essential that businesses in this market work smarter.

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