William Smith unveils new website

William Smith new website
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While the website has been upgraded, William Smith’s commitment to exceptional customer service remains unchanged.

William Smith has just launched a brand-new website, designed to streamline the ordering process and improve the overall customer experience. With a focus on efficiency, accessibility, and ease of use, the updated site introduces several new features aimed at saving customers time and providing greater confidence when placing orders.

Key Enhancements for Trade Customers

The new website includes a range of customer-focused features, making it easier than ever for trade professionals to access William Smith’s extensive product range:

  • Live Stock Check – A traffic light system provides real-time stock updates, indicating availability at a glance. Customers can also set up back-in-stock notifications or place backorders instantly.
  • Reorder from Order History – Trade customers can quickly reorder previous purchases—whether placed online or offline—ensuring accuracy and efficiency.
  • Instant Web Account Activation – Existing trade customers who haven’t yet used the online platform can activate their accounts in seconds and begin ordering right away.
  • Favourites & Sample Ordering – Frequently purchased items can be saved for quick access, and sample requests can now be placed directly through the site.
  • 24/7 Ordering & Next-Day Delivery – Orders can be placed at any time, with next-day delivery available for purchases made before 6 PM.

Supporting Customers with Technical Purchases

Recognising that many of its products require technical expertise, William Smith has introduced additional tools to help customers order with confidence. The reorder function ensures that previous purchases can be selected with ease, while a live chat service—staffed by the same experienced team who assist customers over the phone—offers expert guidance in real time.

Exclusive Launch Offer for Trade Customers

To mark the launch of the new website, William Smith is offering 10% off the first online order with promo code NEWSITE10 (maximum discount of £100). This offer applies to both new and returning online customers, making it the perfect opportunity to explore the new platform and experience the enhanced ordering process.

Same Trusted Service, Even Better Experience

While the website has been upgraded, William Smith’s commitment to exceptional customer service remains unchanged. Whether ordering online or via phone, customers will continue to benefit from industry-leading support, expert advice, and next-day delivery options.

For more information and to explore the new website, visit www.williamsmith.co.uk

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