Wrights Plastics has appointed Nick King as Business Development Manager.
Nick brings a wealth of sector experience to the expanding West Bromwich Point of Sale (POS) / Point of Purchase (POP) manufacturer.
Nick has over 27 years’ experience in the retail display and POS sector, having worked for some of the industries best-known companies in a career that has seen him develop and deliver successful POS, POP and Visual Merchandising projects for some of the biggest names in retail including Marks & Spencer, Tesco, Sainsbury, Mothercare and Dixons CarPhone.
Initially managing an electro-plating business - a subsidiary of a leading manufacturer servicing the Point of Sale industry - the young Nick found himself becoming the customer facing side of the business, successfully developing accounts including Monsoon/Accessorize and Fat Face. This unexpected change of direction was the start of a successful sales and business development career. Having subsequently worked for other design-led manufacturers across the UK, Essex-based Nick is looking forward to his latest challenge.
Speaking this week Nick said: “It was their manufacturing capability and experience that attracted me to Wrights Plastics. Their established skills and continued investment ensures they are able to deliver cost-effective POS and display solutions for clients of all shapes and sizes. The recent addition of Mid West Displays has added to their manufacturing base and I believe they now have an unbeatable end-to-end offering. Wrights Plastics has a great story to tell: for almost 50 years the family-owned business has continued to grow by putting innovation and service at the core of the business. Confidence throughout the business is really high and I am looking forward to raising the Group’s profile to a range of new clients.”
Nick has previously worked for Format Interiors, SDI Displays, HL Display and Wenbar.
Mike Wright, MD of Wrights Plastics, added: “With 27 years working with some of the biggest names in retail, Nick’s experience will be a real asset for us and our clients. His pro-active approach and undiminished enthusiasm fits our outlook and his appointment marks another sign of our continued growth.”