15 Dec 2024

Feather flags make a splash for 2011 Junior World Rowing event

Di Ellis, CBE, Chairman of British Rowing


Hampshire Flag Company is playing a key part in the promotion of next year’s FISA World Rowing Junior Championships thanks to the production of two feather flags.

The leading flag manufacturer donated the 2.4m single-sided feather flags, along with spike and x-bases, to British Rowing - the sport’s governing body - for a series of events this summer held to encourage volunteers and spectators to attend the Championships at Eton Dorney in August 2011.

The feather flags were taken to the Henley Women’s Regatta, the National Schools Regatta and the British Rowing Championships in Strathclyde to raise awareness of the date and to encourage spectators not to book holidays during 4-7 August next year.

Di Ellis, CBE, Chairman of British Rowing said, “Raising awareness this summer is essential to ensure a successful, well-attended and strongly supported event next year.

“The World Rowing Junior Championships is an exciting and once in a lifetime opportunity for many of this country’s young athletes. We are delighted with the impact the feather flags have had and we are extremely grateful for Hampshire Flag’s generosity,” added Di.

Hampshire Flag’s team of 21 produces hand-sewn national and international flags and digitally printed banners.

Graham Wilkinson, Managing Director of the Waterlooville firm said, “Feather flags are a striking, eye-catching and contemporary way of communicating and we are extremely pleased with the Junior Championship feather flags.

“This is set to be fantastic event and one which will encourage many young people, both the participants and the spectators. It was a privilege to donate the two feather flags and we wish the organisers and the rowers all the very best for next year’s Championships,” added Graham.

Hampshire Flag also offers a bespoke flag design service, PVC banners, marine flags, bunting, table flags, exhibition graphics and event systems in addition to the supply and installation an extensive range of flagpoles.

Its prestigious portfolio of clients includes Selfridges, the BBC, Channel 4, Portsmouth Football Club, IBM and British Airways. The multi-award winning firm provides on-going support for various charities and expeditions including Action for Kids, Samaritans and for swimmer and environmentalist Lewis Pugh’s on-going feats.