Perfect Colours's strident year continues with a new strategic partnership with EFI, which will see it supply and support two of its popular, innovative hybrid wide-format printers to businesses throughout the UK. Effective immediately, the London-based reseller now offers the top-flight EFI H1625 LED wide-format printer and EFI VUTEk H2000 Pro printer and will present the first of these on its stand, C10, at Sign and Digital UK next week.
The agreement sees Perfect Colours join the EFI channel as a dealer, its highest partnership tier, which means that it will not only sell the machines in the UK but, crucially, also support them. The company has invested continuously in country-wide assistance for customers in recent years and now sports a team of eleven engineers and a dedicated technical support hotline, along with training, online ordering and complementary systems.
"When our clients invest in premium equipment through Perfect Colours we pride ourselves on giving them the confidence that they are fully supported, which is why we in turn have made such a solid investment in our service department," explains Jason Burroughs, managing director. "EFI's high-productivity platforms fit superbly with our portfolio and buyers know that they can count on Perfect Colours to guide and sustain them in every way. We don't expect to sell them a machine and leave them to fend for themselves."
"EFI understands that uptime and productivity are crucial for businesses in our sector," adds Paul Cripps, vice president of EFI EMEA sales. "Perfect Colours has both the reputation and the demonstrable track record in service and support we demand from our dealers, so they're a logical strategic fit as an EFI partner."
The 1.6m H1625 LED roll-fed and flat-bed engine represents a low-cost point of entry into a versatile and high-value application space, while the 2m VUTEk H2000 Pro printer's extensible platform enables rapid, six-colour production onto an abundance of rigid and flexible substrates with a range of imaging and production options to meet any business need.
