Company reduces turnaround time and further develops competitive business offering
HP today announced that PVP SA, part of BARBEY Holding, based in Digoin, Burgundy, France, has installed its first HP Scitex FB7500 Printer in order to increase its product offering and enter new markets.
The company, established in 1981, originally specialised in advertising for the retail industry. In 1998 it entered the digital wide format market and its business has grown considerably now employing over 50 people. The company prides itself in being responsive to its customer's needs. Customers include leading French hypermarket chains.
"We wanted to develop our Point Of Sale offering for events and short campaigns. To meet this requirement we needed to invest in a machine with higher production capabilities and capable of printing onto lighter and thinner substrates," said Frédéric Barbey, president, PVP France. "With our new printer not only will we be able to win more work from existing customers, but it means that we can now attract new customers with large-scale projects."
Dedicated inks provide versatility across a very wide range of substrates from paper to plastics, whatever the media, fast-drying HP UV-curable inks deliver outstanding application versatility and long-lasting colour.
PVP's customers are already promising to switch their disposable signage and display projects to the printer, and with such high demands for short-run work which require fast turnarounds, the company is convinced that the FB7500 can help it to do this. Print speeds up to 500m² (5380ft²)/hour and features such as the three-quarter automated loading reduce idle time between sheets by up to 75 percent with only one operator, with loading time reduced to as little as 12 seconds.
Barbey continued, "The printer has many advantages for us, not least of all cost reductions. We have a lot of requests for glossy prints and the FB7500's gloss mode means that we no longer have to varnish our prints. Notably, the ink costs about five times less than our previous digital inks. In conjunction with the reduced downtime compared to screen-printing, our customers will soon benefit from cost savings and fast turnarounds."
PVP has a goal to develop a cleaner printing environment for its employees and is already taking advantage of an improved printing workspace compared to screen technology, thanks to its new printer. The elimination of time-consuming clean-up through fewer chemicals and petroleum-based products, means that its employees work more easily and can move on to the next job quickly.
